Introduction
Your mission is our mission. At OAT, we craft standout branding that empowers purpose-driven founders and conscious brands to bring their visions to life. Combining big agency experience with a personal, hands-on approach, we build brands that authentically reflect your values, resonate deeply with your audience, and drive meaningful results. Whether you're launching your first venture or elevating an established brand, our brand identities inspire trust, spark conversation, and help you hit the ground running with confidence.
We’re your partners in success. We support entrepreneurs and brands at every stage of their journey, from the initial spark of an idea to a thriving business looking to expand its reach. Our expertise spans brand strategy, naming, brand identity, print, digital and campaign design – all tailored to differentiate your brand, boost visibility and increase your revenue. We’re passionate about collaboration, innovation and sustainability. Our practical design solutions deliver transformative outcomes, helping you achieve your business goals through impactful design.
Approach

01
Strategy
We start by understanding your brand’s core values, goals, and audience. Through in-depth research and strategic insights, we craft a tailored brand strategy that serves as the foundation for all creative decisions.

02
Concept
With a clear strategy in place, we develop creative concepts that capture your brand’s essence. These ideas are designed to resonate deeply with your audience, setting the stage for a compelling and memorable brand identity.

03
Implementation
We bring your brand to life across all touchpoints, ensuring consistency and impact. From digital to print, our meticulous implementation turns concepts into reality, creating a cohesive brand experience that drives results.
Our Services
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Our Numbers
Industries
We’ve successfully worked across a wide range of industries, with past clients ranging from global fashion, tech and wellness, to arts, culture and non-profits, bringing a wealth of diverse experience to every project.
Countries
Based in London, we’ve collaborated with clients and creative partners across the UK, Europe, America and the Far East, tailoring our approach to suit local audiences.
Long Term Clients
Our dedication to quality and collaboration has resulted in nearly all of our clients returning for additional projects, demonstrating the trust and strong relationships we build through our work.
Years Experience
While Oat Studio is young, our creative directors bring a combined 40 years of industry expertise, shaping brands with deep knowledge and a proven track record.
Our Team

OAT was founded by creative directors Owen and Tori Phillips-Walmsley (the O and T of OAT), who together bring over 40 years of industry experience. The duo met at the University of Brighton and honed their skills in London's design scene. Tori excelled in branding agencies, winning multiple awards before freelancing as a brand consultant. Owen rapidly ascended to Creative Director for iconic fashion brands.
Owen and Tori co-founded Bread Collective in 2012, leading the agency for a decade. Over their award-winning careers they have worked with brands such as Carhartt, Channel 4, Converse, D&AD, Everyman Cinemas, Green Man Festival, Lego, Nike — and many others, alongside various community projects.
What sets OAT Studio apart is our ability to blend big-brand expertise with the intimacy of a boutique agency. Supported by a diverse network of skilled collaborators — including designers, project managers, copywriters, photographers and developers — we customise our team for each project’s unique needs. This flexible, collaborative approach ensures we deliver tailored, high-quality results, whatever the scale of project.
Our Clients
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