
Brand Identity
NVRNU
About
We partnered with NVRNU, an online retailer offering curated selections of premium vintage clothing. Each hand-picked, collectible piece carries a unique history, carefully selected for discerning customers. Our task was to create a brand identity that conveyed both the authenticity of these garments and their high-end appeal.
Client
NVRNU
Category
Brand Identity
Deliverables
Identity, Signage, Packaging, Socials, Print, Digital







Challenge
We needed to craft an identity that reflected the history and raw authenticity of the vintage clothing while presenting it with a refined, luxury feel. The branding had to be adaptable across digital and physical touchpoints, balancing the collectible nature of the pieces with their premium presentation.
Solution
Oat Studio designed a typographic lock-up inspired by military garment tags and used a monochrome colour palette to create a minimalist, sophisticated identity. This was applied across premium shopping totes, string-and-washer envelopes, stickers, order forms and custom postage boxes. Tactile details like debossed logos and screen printing techniques added a refined touch, enhancing the unboxing experience and highlighting the careful curation behind NVRNU’s selections.




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